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0:00 Intro
3:45 How it all started
7:33 A brief summary of the history of marketing
10:10 What mass marketing means
16:42 The connection economy
20:51 Quick question for you. The first person with a fax machine, what exactly did he do with it?
28:20 An experiment with the audience
31:09 The next chapter of Inbound
38:00 We don’t need competence
42:17 Failure is necessary
50:03 Earn the attention