Google Ads: Boost Your Business with Paid Advertising
About Lesson

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Some customer interactions are worth more to your business than others, so it’s important to guide your automated bidding strategies to reflect that. In this video, you’ll learn more about value-based Smart Bidding strategies on Search, and how they can help you optimize to conversion values to meet your business goals.

Timestamp:
00:00 Intro
00:20What is my business objective
00:30What is valuebased bidding
00:44Benefits of valuebased bidding

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