This video is embedded from Youtube and here’s the original one

The general thumb-rule of video editing is that you want your audience to be focussed on your video’s story and messaging and not on the intricacies of your edits- the more noticeable the edits, the more distracted they are from engaging with you message and taking action on it. So in today’s video we run you through 3 types of cuts that are guaranteed to make your video look more seamless so your audience can notice your cuts less and your video more- J cuts, L cuts and Match cuts.
Timestamp:
00:00 Why using the right cuts at the right time is so critical to creating seamless videos
00:50 What are J-cuts
03:20 What are match cuts
04:04 How to do a graphic match cuts
05:26 How to do a match on action
06:18 How to do a sound bridge